4 Ways to Use Printed Badges to Boost Brand Recognition

If you want to stand out from the crowd and get more attention, consider using printed badges to make your brand pop. Printed badges are versatile promotional tools that are great for identifying your employees, customers, and even yourself as an individual, whether you’re in an office or selling at an event. Here are four ways you can use printed badges to boost brand recognition.

 

1) Give Away as Promotional Gifts

The idea of handing out free things is naturally enticing, and given how inexpensive printed badges are (and how nice they look), they make perfect promotional gifts. Aside from being cost-effective giveaways, you’ll also have something physical that serves as a memento for your event or brand. Additionally, you can use a company’s logo on printed badges in lieu of business cards at an event: attendees will be more likely to put these flashy items in their wallets than traditional cards.

 

2) Issue as Employee ID Badges

Company badges can serve many purposes outside of simply providing an ID card to employees and contractors. The employee ID badges you issue (be they laminated or printed badges) can also be used as a way to direct clients and guests around your facility. That’s right—employee ID badges are actually what we call directional signage, which means you can use them for even more than just identification purposes.

 

3) Print on Business Cards

You don’t need a fancy graphic designer or a university degree in design to make your logo look good. In fact, some of my favourite logos are very simple—they convey what they need to convey with just one or two colours. If you want to print on business cards, try using free online tools like Canva or Adobe Spark Post. Both of these tools allow you to upload an image and add text, adjust font size and colour, and even change things like drop shadows and bevels. The end result might not be perfect (and probably won’t win any awards), but it will certainly get your message across!

 

4) Print on Lanyards

Printed lanyards are a simple way for you to spread your brand identity and help promote your business. If you’re looking for some cheap, easy ways to market your company at upcoming events, look no further than printed lanyards. 

Here are four ways that branded lanyards can boost brand recognition. 

1. Pass them out as giveaways at events: Lanyards make great giveaways for all kinds of occasions from conferences to team-building exercises to corporate retreats—and they can be customized with your logo or other messaging (which will allow you to reach more potential customers). They also make handy additions to gift bags or goodie bags! 2. Give them away as prizes: Prizes aren’t just fun; they’re also an effective tool for marketing purposes.

Conclusion:

Printable badges are great for just about any business. You can use them for name tags, giveaways, membership cards, or whatever else you can imagine. Print on different sizes and materials to match your needs and budget. If you want inexpensive but effective promotional tools, printed badges are a great choice!